In the 21st
century pharmacies, much like all of business, are dominated by a few
big names. CVS, Walgreens, Rite-Aid, and more are located in nearly
every nook and cranny of America. Even supermarkets like Publix and
retailers like Walmart dabble in prescriptions. A century ago things
were far different. The local pharmacy was a Mom and Pop operation.
It was a friendly and familiar face. It was as much a hangout and
general store as it was a place to pick up our scripts.
On Cape Cod there have been
many beloved local pharmacies during the 19th and 20th
centuries. However one that stands up near the top of the mountain
in Cape history is that of Megathlin’s Drug Store. Existing for
decades on Hyannis’ Main Street it was the home of operations for
Charles W. Megathlin, but it was hardly the only thing he was known
for. This is a bit about the man and the business that bore his
name.
Charles W. Megathlin was born
in Harwich, Massachusetts on April 2, 1872 to Anthony and Mary
Megathlin. While attending Harwich High School Megathlin worked in
the drug store of Dr. Benjamin Eldredge. It gave him a taste of what
would be his future. After graduating from Harwich High School in
1891 and marrying Louise Munsell in October 1893 the young Megathlin
set his sights on a career.
An opportunity arose in the
form of a drug store on Main Street in Hyannis. The 21-year old
Megathlin bought the Hyannis Pharmacy from John P. Bowen. Bowen had
run the business since 1890 before closing it in October 1893 to take
a job in Boston as a traveling salesman.
Megathlin immediately made
improvements, including renaming it to Megathlin’s Drug Store. The
grand opening soon thereafter. In order to keep close to his new
venture Megathlin rented the former home of Captain Asa Bearse just
down the street.
Pharmacies at the time, much
like today, sold far more than just medications. Basic toiletries
like soaps and tooth powders, chocolates, and rare gifts and
novelties were advertised in the local newspaper as being on sale at
Megathlin’s. The business was an immediate success. Within two
years it had outgrown its current location.
Megathlin leased the building
across the street in March 1894. This building had been the home of
Louis Arenovski’s American Clothing House. Locals had doubts as to
whether Megathlin could fill the large space with products. He did
so with ease. The next several years saw Megathlin’s Drug Store
dominate Hyannis business. It became the go-to for much of the
everyday items that locals needed. In 1900 Charles purchased a
building owned by William Lewis. This was converted into a new
location for the drug store. It appeared as though nothing could
slow the growth of Megathlin’s. However an event out of Charles’
control brought everything to a halt.
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| Postcard image of the Main Street fire. (Sturgis Library) |
On December 10, 1904 a major
fire broke out around midnight, engulfing much of the business
district of Main Street. The fire raged unchecked for hours. In the
end several longtime establishments were damaged or destroyed. These
included Megathlin’s Drug Store. In addition the Universalist
church, Thomas Nickerson’s marble works, James Baxter’s shoe
store, Eagleston’s store, the New England Telephone office, Walter
Baker’s department store, and more were lost. Though the fire was
said to have been accidental it left much of the east end of Main
Street in ruins. Conservative estimates at the time had losses at
more than $110,000($3.4 million in 2022)
Charles Megathlin pulled up
his boot straps and soldiered on though. Since the fire had been
slow burning there had been ample time to remove much of the goods
from the store. Megathlin got right to work on rebuilding his
popular pharmacy. Within six weeks the new store was partly raised
and boarded. In the meantime Megathlin took up temporary residence
nearby and sold what dry good he had.
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| Megathlin's rebuilt store on Main Street(Sturgis Library) |
The new Megathlin’s opened
April 20, 1905. He had taken the opportunity to make the new
building bigger and better. The improvements included work rooms and
laboratory rooms for medications. In addition people came from near
and far to see the incredible marble countered soda fountain. The
store continued its upward trajectory after the near-tragic fire.
The store became an important distraction when Louis died in June
1906 at the young age of forty-one. A year later Charles married
Mabel Lumbert.
It got the point where the
Hyannis store was seen on the same level as bigger city stores like
those in Boston. More changes came in the summer of 1916. Megathlin
added a new staircase to the second floor, mahogany wall cases, and a
new drug counter with one hundred drawers. The wise businessman
added a Japanese shop and Victrola department on the second floor of
the revamped store.
Decades of faithful service
gave Megathlin’s the status as one of the largest local drug store
operations in all of New England. It was during this time that
Megathlin began to branch out in the grander scheme of the Cape Cod
community. His knowledge of business, banking, pharmaceuticals, and
more made him a popular local figure. Megathlin’s kind and genial
nature only enhanced his stature.
His new accolades included
becoming the President of the New England Association of Rexall
Druggists and the President of the Public Safety Committee of Hyannis
both in 1917. In 1920 Megathlin added to this by becoming the
President of the Cape Cod National Bank of Harwich which later became
the Cape Cod Trust Company. His final, and perhaps greatest locally,
achievement was becoming the first President of the Cape Cod Chamber
of Commerce in February 1921. Megathlin only held that title until
the organization’s next meeting which was the next month due to his
other obligations.
Despite having many new
responsibilities Megathlin’s first love was his drug store. By the
time he got into his mid-50’s though Megathlin was looking to slow
down his life a bit with his second wife. In a major event the
longtime owner sold Megathlin’s Drug Store to Louis Liggett also of
drug store fame. Charles retained ownership of the building
including an office he used on the second floor. Despite his name
being removed from the business Charles Megathlin was still highly
influential. His banking and real estate ventures led the entire
building that housed Liggett’s and a few other businesses to be
renamed the Megathlin Block later in 1926.
In a sad irony, only a year
after selling his beloved drug store to slow his life down some
tragedy struck. Mabel Megathlin died in August 1927 at the age of
fifty-seven. In 1928 Charles married for a third time. This was to
Marguerite Baldwin. Charles and Marguerite became parents to Charles
Jr. in August 1929. Megathlin was fifty-eight at the time and this
was his only child.
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| The historical marker at Ocean St., denoting Megathlin's. (HMdb.org/Brandon D. Cross) |
Although he remained somewhat
active locally Charles Megathlin for the most part faded from the
public view. He spent the 1930’s and 1940’s enjoying being a
husband and father. Charles did end up becoming President of the
Cape Cod Chamber for a second time in March 1949. Entering his
eighties Megathlin had carved out an extensive legacy on Cape Cod.
The end came for Charles late
on December 2, 1954. During a severe snowstorm Megathlin was driving
alone through West Dennis when he lost control and struck a tree. He
died instantly.
Though the final act for
Charles Megathlin was that of a tragic accident his life was a
rousing success. Through tragic deaths, and the near-total loss of
his business, Megathlin and his drug store transcended into iconic
status. Even nearly a century after Charles sold his store to Louis
Liggett the name Megathlin still echoes along Hyannis’ Main Street.
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